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UTM Parameters: What They Are, Why They Matter, and How to Use Them Effectively
Tracking the effectiveness of digital ads is crucial for making informed decisions, not just to optimize ad campaigns but also for...
Sep 22, 20243 min read
Conversion Value Update - What It Means and How to Take Advantage of It
As you may already know, META continuously makes changes and adds new features to its platform. On August 14, 2024, they announced the...
Sep 22, 20242 min read
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